Hi, I’m Ana — founder of Vero Amore

My journey into the wedding world started thanks to two of the people closest to me — my best friend and my sister, who both work in the industry. What began as helping out as a wedding planner assistant quickly turned into something much bigger. I completely fell in love with weddings: the energy, the emotions, the details, and all the moments in between that make every celebration unique.

At the same time, I naturally found myself drawn to creating content. I started filming little moments, editing videos, and sharing stories through social media — and I realized how powerful it is to capture not just how a wedding looks, but how it feels.

I love capturing the moments couples don’t always get to see themselves — the nerves before walking down the aisle, friends fixing dresses in the background, the in-between laughter, the chaos, and the real emotions that make every wedding so personal.

By profession, I’m also a lawyer, which shaped a big part of who I am: organized, detail-oriented, and calm under pressure. But wedding content creation gave me a creative side I didn’t know I was missing.

Now, I get to combine both worlds — creativity and structure — to create authentic and emotional content couples can relive long after the day is over.

The name Vero Amore was inspired by a trip to Italy, where I experienced an intimate wedding that completely stayed with me. I remember hearing everyone around the couple say “vero amore” — true love — throughout the celebration, and something about the warmth, emotion, and authenticity of that moment stuck with me ever since.

That feeling is exactly what I hope to capture through my work.